Charlotte Plastic Surgery
Challenge
Charlotte Plastic Surgery had just launched a beautiful new website that was completely developed in Flash. Self-Managed PPC efforts provided little to no traffic and their natural rankings were non-existent. The group also planned on transitioning from a local market target to a national target audience. Given the nature of the flash website development, our team focused very heavily on providing off-site optimization.
Web Full Circle introduced and put into effect a highly technical plan consisting of the creation of optimized landing pages to compliment the new website, online public relations consisting of new releases and article distribution.
Web Full Circle also provided a blitz of blogs, forums, directory submissions and other proprietary techniques to effectively and efficiently create the off-site elements needed to successfully provide the client with enhanced rankings and site traffic.
Results
- The number of keywords being targeted was increased from 50 to 96.
- Natural rankings improved from having only 3 of 50 terms ranking within page 1 of results to having over 70 of the 96 terms being ranked on page 1.
- Average of unique visitors per month rose by over 400%
