It is very important to keep the design of the website as clean as possible. The users have to be able to find what they are looking for within seconds. Users should never feel lost within the website, so use features like breadcrumb navigation and mega-menus. Also make sure to utilize elements such as a visible shopping cart being displayed on your website so that users know exactly what they have added to their cart and how much their cart total is thus far.
Avoid users becoming overwhelmed by staying away from having too much information in a small area. On a product page, the image of the product, the product title, the product description, current availability, price and sale price, and similar products are the main elements you need – and adding any more that is not necessary will only distract users.
Make it simple for customers to contact you so that they feel comfortable making an anonymous sale. If you don’t provide your contact information for your customers and they have to search around high and low for contact information, it could cost you a sale. Your customers are making a purchase sight-unseen and they want the comfort to know that you will be there to answer questions or support them after the purchase. Not providing any contact information makes it appear that you don’t want to be contacted and nobody wants to buy from a retailer that hides from their customers.
Along with listing your location and phone number, you can also provide FAQs, product reviews, or comments for users to read, as well as testimonials that highlight satisfied customers that use your products.
It has been statistically shown that the more cluttered and complex an online checkout process becomes, the more likely a customer will just exit your site instead. Not only should you maintain a simplified checkout process, you should try to make your customers clearly aware of any added costs such as
shipping rates that could impact a potential sale. Finally, it is very important to display trust symbols like VeriSign or McAfee badges throughout your website in order to indicate that your checkout process has been verified and is secure. This will help to eliminate any fears that potential customers could have when shopping online.
Our ecommerce website development services are for customers seeking a very comprehensive ecommerce experience, where the quality of the design and the attention to details lead to more conversions, revenue and profitability.
Fortunately, we have acquired tools over time, which allow our ecommerce specialists to evaluate our client’s ecommerce needs and opportunities, and determine new solutions that will lead them to increased online sales.
Our ecommerce web design company’s ecommerce solutions include features like:
Many people feel that just creating a great Ecommerce website will begin the flow of easy revenue. The fact is, you can create the finest Ecommerce experience in your industry but if nobody goes to it, your business will not last long. When you sell items online, your success depends greatly on the amount of exposure your products receive. That’s why our specialists utilize ecommerce marketing not only as a means to increase the revenue to your business, but to spotlight your online business as well.