Are you a medical practice struggling to get new patients in the door? Are you lacking the ever important positive customer reviews? Your website, social media, and customer reviews are often the first place your customers come in contact with your business. As with most things, making a good first impression is vital to bringing in new patients and filling up your appointment book. We can make your practice stand out among your competitors and let you focus on what really matters, your patients.
We’ve been building websites and managing SEO for plastic surgeons, ophthalmologists, and many local medical practitioners. Our track record for success shows through the many new patient appointments, engagement between visits, and local brand awareness for our medical practice clients.
This medical practice had a aesthetically good-looking but structurally dated website. The website was utilizing architecture that was not optimized for search optimization efforts. Website traffic and new patient generation had hit a ceiling while overall online exposure was slipping to competitor sites.
From a marketing standpoint, the self-managed PPC efforts provided little to no traffic, and their natural rankings were virtually non-existent.
This industry’s marketing is a very competitive environment and we set out to lead the pack.
At Web Full Circle our objective was to create a new website that would not only offer local lead generation, but be developed with a structure catering to search engine optimization efforts. The target audience was specifically taken into account in the design of the website as it relates to imagery, style, and color. Creating an inviting and comfortable feel to the site allowed for users to be more comfortable in requesting a medical consultation.
Also targeted was expanding the overall plastic surgery digital marketing efforts to include multiple services, such as SEO, Social, Email Marketing, etc. all working harmoniously to capture a greater online footprint for their medical practice.